Digital Marketing Prices in Egypt & Saudi Arabia 2026: Packages from EGP 2,500

Digital Marketing Prices in Egypt & Saudi Arabia (2026)

Search for digital marketing prices in Egypt and you will find everything from EGP 2,400 a month to packages north of EGP 75,000 — all labelled "all-inclusive." Prices vary; that is normal. The real problem is that nobody tells you what the number buys: how many posts, who does the work, whether ad spend is inside it or outside.

This guide answers with the ranges the Egyptian market actually works with in 2026 — real ranges built from published prices of Egyptian companies and agencies, not one rate card. At DOTS Growth we deliberately price in the middle of them, and by the end you will see why that middle is safest for your money.

Quick answer: what are the going ranges?

The short version: Social media management in Egypt costs EGP 2,500–20,000 per month depending on volume and platforms. Ads management is charged either as 10–20% of ad spend or a flat EGP 5,000–15,000 per month — the budget itself always separate unless a package says "spend included." Professional SEO runs EGP 5,000–15,000 per month, a business website EGP 10,000–30,000 one-off, and short-form video EGP 1,500–5,000 per video. Any quote far outside these ranges deserves more questions.

| Service | Starts from | Typical range in Egypt | Advanced level | |---|---|---|---| | Social media management | EGP 2,500/mo | EGP 5,000–12,000/mo | EGP 19,000–43,000+/mo | | Meta & Google ads management | EGP 5,000/mo | 10–20% of ad spend | EGP 15,000–25,000+/mo | | SEO | EGP 3,000/mo | EGP 5,000–15,000/mo | EGP 16,000–30,000+/mo | | Website / online store | EGP 3,000 (landing page) | EGP 10,000–30,000 (business site) | EGP 25,000–80,000+ (e-commerce store) | | Motion & short video | EGP 1,500/video | EGP 3,000–8,000/video | EGP 10,000–30,000/mo (video package) | | Marketing content writing | EGP 1,500/mo | EGP 3,000–10,000/mo | Depends on volume & languages |

Treat this as a map, not an invoice — each service is broken down below.

How much does social media management cost in Egypt?

Social media management prices start around EGP 2,000–2,500 per month with freelancers and small companies; light packages for SMBs average EGP 2,000–7,000; then climb with content volume to EGP 20,000 for professional packages — and large agencies publish packages from EGP 19,100 to 43,000 per month.

A package is priced on four axes: post count, platform count, video included or designs only, and whether someone replies to comments and messages.

| Package | Approx. monthly price | Monthly content | Platforms | Also includes | |---|---|---|---|---| | Basic | EGP 2,500–5,000 | 8–12 posts | 1–2 | Designs + captions, scheduling, simple monthly report | | Growth | EGP 5,000–10,000 | 12–20 posts + 2–4 reels | 2–3 | Comments & messages in work hours, content plan, performance reports | | Professional | EGP 10,000–20,000 | 20–30 posts + weekly reels/motion | 3–4 | Full moderation, content strategy, monthly review, content tied to campaigns | | Full-service agencies | EGP 19,000–43,000+ | By agreement | All platforms | Full team, product shoots, board-level reporting |

Two warnings when comparing. First, a EGP 2,500 package usually means template designs and fast captions with nobody accountable — fine as placeholder presence, but it is not marketing. Second, always ask "is video inside or outside?" Reels generate the real reach now; many packages price designs only and charge video separately. For context, comparable Saudi packages run roughly SAR 2,500–5,000 per month — visibly pricier than Egypt.

If your business runs on bookings and conversations rather than reach — clinics are the classic case — a social package alone is not enough: your real work happens in campaigns and WhatsApp replies, as our dental clinic marketing guide breaks down.

How much does Meta and Google ads management cost?

This is where the market's biggest confusion lives: the management fee is one thing, the ad budget a completely different thing. The fee pays the agency or media buyer — research, builds, testing, optimisation, reporting. The budget goes to the platform (Meta or Google). Any quote merging both into one number, without the split, is one to walk away from.

| Pricing model | How it is calculated | Common range in Egypt | Best for | |---|---|---|---| | Percentage of spend | Share of monthly ad budget | 10–20% (with a minimum fee) | Growing mid-to-large budgets | | Flat fee | A fixed monthly amount | EGP 5,000–15,000 for SMBs; EGP 15,000–25,000+ for large accounts | Predictable, stable budgets | | Spend-inclusive package | One figure: fees + declared spend | EGP 9,000–12,000 incl. declared EGP 20,000–30,000 spend | One-number buyers — only with the split disclosed | | Media buying at large agencies | Separate management fee per platform | Published rates: EGP 10,500–21,500/mo | Large multi-platform accounts |

The model changes the incentives. A percentage ties the agency's pay to your growth, but can reward pushing spend up even when returns do not follow. A flat fee is cleaner for planning but does not grow with complexity. Our rule: below EGP 30,000 monthly spend, flat is clearest; above it, a percentage or hybrid (flat + percentage) is fairer.

More important than the model: who touches your money daily. Serious management means correct campaign structure, properly installed conversion tracking — ideally server-side, so you do not lose half your data — continuous creative/audience testing, and scaling decisions based on ROAS, not gut feeling. Scaling is its own discipline, covered in our Meta ads scaling strategies guide; the full service picture is on our ads management service page.

How much does a website or online store cost in Egypt?

Websites in Egypt are usually priced once, as a project, plus small monthly maintenance. It is the widest-ranging service — "website" covers a landing page and a thousand-product store alike.

| Website type | Common range | Notes | |---|---|---| | Landing page for a campaign | EGP 3,000–10,000 | Speed and one clear call-to-action matter most | | Business website | EGP 10,000–30,000 | 5–15 pages, bilingual options, WhatsApp & lead forms | | E-commerce store | EGP 25,000–80,000+ | Payment/shipping gateways, product management, tracking setup | | Monthly maintenance | EGP 800–3,000/mo | Updates, backups, minor edits |

The difference between a EGP 10,000 site and a EGP 30,000 site is not "a nicer look." It is the fundamentals: load speed (every second of delay eats conversion), correct SEO structure, and connected measurement. A cheap site built wrong costs twice — once to build, again to fix while it leaks rankings.

What do SEO, content and motion video cost?

SEO carries the market's most dishonest promises, so let us be precise. Real SEO work — technical audit, content, links and tracking — in Egypt genuinely starts at EGP 5,000 per month for SMBs and runs to EGP 15,000; large agencies and hard-niche sites publish EGP 16,700–30,100 per month. Cheaper published ranges start at EGP 3,000 — a fair start for a small local site. But "SEO" at EGP 1,000–2,000 a month is almost always bought bulk links, a practice Google penalises — it can remove your site from results instead of lifting it.

| Service | Basic | Professional | Advanced | |---|---|---|---| | Monthly SEO | EGP 3,000–5,000 | EGP 5,000–15,000 | EGP 16,000–30,000+ | | Content writing (articles/posts) | EGP 1,500–3,000/mo | EGP 3,000–10,000/mo | By article count & languages | | Motion graphics (per video) | EGP 1,500–3,000 (simple) | EGP 3,000–8,000 (professional, 30–60 sec) | — | | Monthly video package (8–12 videos) | — | EGP 10,000–30,000/mo | Depends on shooting & editing |

Motion and content are where "price depends on the work" is genuinely true: a real shoot with a voice actor is not the same product as animated stock images. Compare outputs — show me three videos made at this price. Table figures cover short marketing work (ads and reels), not commercials. And if you are weighing long-term search growth against relying on ads alone, our SEO service page details exactly what the monthly work covers and how it is priced.

What is the difference between the cheapest and the most expensive offer?

Why does one company ask EGP 5,000 and another EGP 25,000 for the same service? Neither "exploiting" nor "bargain" explains it. The difference sits in four places:

First: who does the work. A low price usually means one person doing everything, or juniors learning on your account. A fair price means a media buyer who understands numbers, a designer, a writer, and a reviewer. You are buying judgement over your money, not hours.

Second: measurement or guesswork. Serious work starts with correct tracking and dashboards — every decision has a reason. Cheap work runs on "the ad looks good." If you cannot answer "how many purchases did this bring, at what cost each?", you are not managing a campaign — you are spending.

Third: testing volume. Part of a fair retainer is testing discipline: 3–5 creatives, losers killed fast, budget rotated onto winners. One ad, no testing, burns budget slowly and confidently.

Fourth: risk. The cheapest offers sometimes carry practices that hurt long-term — fake followers, bought links, copied content — which get accounts restricted and websites dropped; fixing them costs far more than a respectable retainer. We say it to clients before they sign: too cheap is not a saving; it is a deferred cost.

The reverse is also true: a high price guarantees nothing — some agencies sell shiny names and decorated reports. The only standard that counts is past work and achieved results, which is why we show case studies with real numbers before talking price.

What pushes the price up or down?

These factors decide the final number more than the agency's name:

• Number of platforms: Two are not five — each added platform is different work.
• Content volume: 8 design posts are not 30 posts with 12 videos; video is the priciest element in any package.
• Ad budget size: Managing EGP 20,000 monthly is a different responsibility from EGP 200,000 — complexity grows with it.
• Competition in your industry: Aesthetic/dental clinics, real estate and peak-season e-commerce cost more — acquisition is pricier and mistakes cost more. Medical? Read our medical clinics marketing guide first to understand your real channels.
• Languages and markets: Egypt-only Arabic work is not Gulf-facing bilingual work — dialects and market knowledge add real cost.
• Speed and seasons: Rushed work and tight deadlines usually mean higher fees.

How should you split your marketing budget?

The rule we use with SMBs: roughly 60–70% of the total budget goes to actual ad spend, and 30–40% to management, content and tracking. If management and content eat more than half, you are paying for decorative presence instead of growth. With ad spend under EGP 10,000 a month, focus on one channel and do it properly instead of spreading a small number everywhere and getting results from nothing.

Choosing who manages that money matters more than price differences — the subject of our how to choose the right media buyer guide. Judge on return, not the fee: the cheapest retainer is the one that loses you money; the priciest is the one that earns and never needs justifying.

Frequently asked questions

How much does digital marketing cost in Egypt per month?

Published packages start around EGP 2,400–2,500 per month, with mid-range packages at EGP 2,000–7,000 for small businesses. But integrated work for a small company — ads, content, tracking — realistically starts at EGP 8,000–15,000 in fees, plus the ad budget. The right number depends on the services you need.

Do ads management fees include the ad budget itself?

No. Fees are completely separate from the ad budget itself. The exception is published "all-inclusive" packages — e.g. EGP 9,000–12,000 declared to include EGP 20,000–30,000 of spend — then ask directly: how much is spent on ads, and how much is fees? Any company that refuses to answer clearly is not one to work with.

How much is social media management for a small business in Egypt?

For a small business — restaurant, clinic, shop, early-stage brand — the realistic range is EGP 2,500–7,000 per month: regular posts on 1–2 platforms: designs, captions, scheduling. With weekly video, full moderation, and campaign-connected content, expect EGP 7,000–15,000. Below EGP 2,500: template placeholder content, no accountability.

Why do marketing agencies in Egypt charge such different prices?

Because "marketing" is not one product. The difference between EGP 5,000 and EGP 25,000 is the team's experience, whether real tracking exists, and the volume of content and testing. Some sell posts; others sell a complete growth system. Ask each: what will you deliver monthly, and by which numbers will you be judged? Compare deliverables, not service names.

Should I pay a percentage of ad spend or a flat fee?

Under EGP 30,000/month of ad budget, a flat fee is clearer and easier to plan. Above that, a percentage of spend (10–20%) or a hybrid (flat + percentage) is fairer, because the work grows with the account. Either way, agree from day one: fees on spend before or after taxes, any minimum, and reporting frequency.